The mission of Jacobs Entertainment, Inc. is to grow and be profitable. We will achieve this through focused, ethical leadership that strives to:

• Provide a fun and exciting gaming experience to our guests through exceptional service and value.
• Communicate proactively with our guests, employees and communities.
• Create an environment of safety, security, compassion and truthfulness for our employees.

As we grow and prosper, we will seed further successes through continued investment in our employees, our guests and the communities where we do business. And we will always remember that this is gaming: it's important to have fun along the way.